Criteo

Criteo S.A. is a technology company focused on commerce media and digital advertising. Criteo provides a commerce intelligence platform that helps brands, agencies, retailers, and media owners connect with shoppers through personalized advertising and data-driven campaign tools. Its current offerings center on two main business segments: Retail Media, which helps retailers monetize digital shopping environments and deliver ads at the point of purchase, and Performance Media, which supports commerce activation, audience targeting, and monetization across channels. The company also uses AI-based decisioning, predictive models, and measurement tools to improve ad relevance and link media spend to business outcomes. Criteo serves clients across retail, travel, classifieds, and other commerce-oriented industries in markets worldwide. Headquartered in Paris, France, Criteo plays a significant role in the open internet advertising ecosystem by connecting commerce data, inventory access, and advertising technology.