HAS

Hasbro, Inc. (HAS) | Rumor.io

Hasbro

HAS

Attention (50-day avg)0%

Attention rank (50-day avg)#3,663

Bullish sentiment (50-day avg)67%

Price to earnings ratio15.6

Market capitalization12.6B

Earnings per share5.64

Dividend yield (TTM)3.13%

Revenue (annual)4.7B

Net income (annual)-318.2M

Social

What share of all stock conversation is about HAS?

	1 Day1D	1 Week1W	1 Month1M	1 Year1Y	50-Day MAclick to plot	200-Day MAclick to plot
Attention	0% 0	0% 0	0% 0	0.01% -0.03

Jul 21

Hasbro's Q2 earnings report showed a 16% revenue increase to $1.14 billion, beating Wall Street estimates, with Magic: The Gathering leading the way.
Hasbro has shifted its Universes Beyond strategy towards fantasy-adjacent IP tied to real 2027 release dates and events, with a focus on expanding its niche card game market.
Hasbro's stock price has seen a significant increase, with a 20%+ rise in just days, and the company's guidance for 2026 has been raised, with total revenue expected to be up 5-7% in constant currency.

Generated by AI

Sentiment

Of the messages about HAS that take a side, what share is each?

	1 Day1D	1 Week1W	1 Month1M	1 Year1Y	50-Day MAclick to plot	200-Day MAclick to plot
Bullish	—	—	—	88.78% +80.96
Bearish	—	—	—	11.22% -80.96

Bullish· Feb 10

Hasbro's Q4 results exceeded expectations, with revenue growing 47.0 billion dollars (13.7% YoY) and net income turning positive at 3.22 billion dollars.
The company's Wizards of the Coast segment, driven by the success of Magic: The Gathering, saw an 86% increase in revenue, making it a key driver of growth.
Hasbro is expected to have its largest year ever in 2026, with a target adjusted operating margin of 24%-25% and adjusted EBITDA of 1.40-1.45 billion dollars.

Bearish· Jan 6

The company's Star Wars brand has yet to be profitable, and it has significant debt.
The Marvel brand has underperformed since the release of Avengers: Endgame, including the Guardians of the Galaxy franchise.
The company's partnerships with Lucasfilm and Pixar are also underperforming, and Disney's struggles are affecting its business.

Generated by AI

Topics

Of the messages about HAS that carry a topic, what share is each?

	1 Day1D	1 Week1W	1 Month1M	1 Year1Y
Controversies	—	—	100%	0.15%
Earnings	—	—	0%	33.74%
Macro	—	—	0%	48.54%
Analysts	—	—	0%	15.72%
Announcements	—	—	0%	1.3%
Technical Analysis	—	—	0%	0.56%

Earnings· May 21

Hasbro reported Q1 2026 earnings with a 36% year-over-year revenue increase, driven by Magic: The Gathering's success, which generated $469.6 million in revenue.
Magic: The Gathering's operating profit exceeded that of Hasbro's entire company, with the segment's strong performance attributed to the success of Lorwyn Eclipsed and Secrets of Strixhaven.
Hasbro's reliance on Magic: The Gathering for profits has led to speculation that the company may incorporate its other dying IPs into the Magic franchise, citing its success as a lucrative opportunity.

Analysts· May 21

Hasbro's Magic the Gathering is a key contributor to the company's revenue, with some analysts suggesting that Magic's success is crucial to Hasbro's financial performance.
Analysts at BNP Paribas and Wells Fargo have adjusted their target prices for Hasbro's stock, with BNP Paribas lowering it to $115 and Wells Fargo lowering it to $92.
Some analysts, such as those at Bank of America and Citi, maintain a "Buy" rating for Hasbro, while others, like DA Davidson, maintain a "Neutral" rating.

Announcements· Jan 30

Hasbro (HAS) is being considered by Ryan Cohen as a potential acquisition target, meeting his criteria for a major consumer or retail industry company.
A shareholder lawsuit against Hasbro is citing concerns about the company's stewardship of the Magic: The Gathering (MTG) universe, with some players expressing dissatisfaction with recent product lines and business decisions.
GameStop (GME) may be interested in acquiring Hasbro, with some investors suggesting that spinning off the Wizards of the Coast (WOTC) division could be a way to raise funds for the acquisition.

Controversies· Apr 23

Hasbro is facing criticism from fans who feel the company is not listening to their needs and is instead prioritizing profits over customer satisfaction.
The company's decision to seek out and destroy profitable parts of its business has been seen as a major misstep, with some fans calling for a change in leadership.
Hasbro's recent struggles, including the sale of its D&D movie production company, have been attributed to the company's "woke" agenda and failure to engage with its core customer base.

Macro· May 21

Hasbro's business strategy may be limiting product supply to create hype and drive sales, particularly for in-universe items.
The company's approach appears to be focused on meeting their bottom line, with some users perceiving it as "devious" and manipulative.
This strategy may be contributing to the high demand and scalping of Hasbro products, potentially benefiting third-party sellers more than the company itself.

Technical Analysis· Jul 23

* The 5-year chart for HAS shows a double bottom breakout in a strong, long-term uptrend.
* The stock has a 50% retrace off the close, with a setup that has a good chance of winning, but requires proper risk and patience sizing.
* HAS is trending and waiting for a 105 base to form, then a target of 110, but low volume in the pm session may not hold the ascent for long.

Generated by AI

Community

Of the messages about HAS, what share comes from each group?

	1 Day1D	1 Week1W	1 Month1M	1 Year1Y	50-Day MAclick to plot	200-Day MAclick to plot
Regulars	—	—	0%	2.98%
Newcomers	—	—	100%	97.02%

Regulars· Feb 10

Hasbro reported strong Q4 2025 earnings, with adjusted EPS of $1.51, revenue of $1.45B, and net income of $197.7M, driven by strong Wizards performance and cost discipline.
Hasbro's stock price soared 7.5% following the earnings release, while Mattel's stock price dropped nearly 13% after hours.
Hasbro's Magic: The Gathering revenue more than doubled year-over-year in Q4, reaching $502M, and contributed to the company's 14% FY growth, driven by hit tie-ins and strong performance of the Wizards segment.

Newcomers· Jul 21

New investors are considering Hasbro's potential for long-term growth, with some arguing that buying and holding Magic: The Gathering (MtG) cards could increase in value over time.
Many newcomers are concerned about the company's ability to sustain growth due to market saturation, with some believing that releasing too many new sets of MtG cards is burning out the customer base.
Others are taking a more optimistic view, citing the potential for Hasbro's video game business to save the company, and some are even speculating about a possible spin-off of the company's assets.

Generated by AI

News

Hasbro (HAS) Exceeds Market Returns: Some Facts to Consider

Hasbro (HAS) concluded the recent trading session at $88.09, signifying a +1.47% move from its prior day's close.

4d agoYahoo Finance

Is Hasbro Stock Underperforming the S&P 500?

Following Hasbro’s solid performance over the past year, Wall Street analysts remain very bullish about the stock’s prospects.

4d agoYahoo Finance

Hasbro (HAS) Partners To Develop Playocity In Jeddah

Hasbro (NasdaqGS:HAS) has partnered with BAAN Holding Group to create Playocity, a large family entertainment destination in Jeddah. The Playocity project will be located at Westfield Center in Jeddah, expanding Hasbro branded attractions into Saudi Arabia. Management plans to feature Hasbro characters and entertainment brands within Playocity to build out a broader family-focused venue. There is a wider Hasbro story beyond the new Playocity partnership with BAAN Holding Group in Jeddah. Our...

6d agoYahoo Finance

Hasbro (HAS) Registers a Bigger Fall Than the Market: Important Facts to Note

In the latest trading session, Hasbro (HAS) closed at $89.3, marking a -1.01% move from the previous day.

13d agoYahoo Finance

D.H.S. Takes Down Post Depicting Sikh Trucker and Optimus Prime

19d agoThe New York Times

Hasbro Inc. stock underperforms Thursday when compared to competitors despite daily gains

19d agoMarketWatch

Also Discussed

Investors talking about HAS also mention

#	Name	Attention
1	Mattel Inc.MAT	0%0
2	JAKKS Pacific, Inc.JAKK	0%0
3	The Walt Disney CompanyDIS	0.01%-0.01
4	Funko Inc. Class A Common StockFNKO	0%new
5	Ollie's Bargain Outlet Holdings Inc.OLLI	0%0
6	LGF.A - Lions Gate Entertainment Corp.	——
7	Yum! Brands, Inc.YUM	0%new
8	Bank of America CorporationBAC	0.01%-0.3
9	Comcast Corp. Class A Common StockCMCSA	0.05%+0.01
10	Truist Financial CorporationTFC	0%0

Hasbro, Inc.

Consumer Cyclical
Leisure

Hasbro, Inc. is a global play and entertainment company that develops and markets toys, games, and licensed consumer products for children, families, and collectors. Its portfolio spans physical and digital gaming, trading cards, tabletop role-playing experiences, and entertainment content, supported by well-known brands such as Monopoly, Nerf, Play-Doh, Transformers, Peppa Pig, Dungeons & Dragons, and Magic: The Gathering. The company operates through consumer products, Wizards of the Coast and digital gaming, and entertainment-related offerings, allowing it to connect branded franchises across merchandise, gameplay, and media. Hasbro serves a broad international audience and plays a significant role in the consumer leisure and family entertainment markets.

Website

Location

1027 Newport Avenue

Pawtucket, RI, 02861

United States

Social

What share of all stock conversation is about HAS?

	1 Day1D	1 Week1W	1 Month1M	1 Year1Y	50-Day MAclick to plot	200-Day MAclick to plot
Attention	0% 0	0% 0	0% 0	0.01% -0.03

Jul 21

Hasbro's Q2 earnings report showed a 16% revenue increase to $1.14 billion, beating Wall Street estimates, with Magic: The Gathering leading the way.
Hasbro has shifted its Universes Beyond strategy towards fantasy-adjacent IP tied to real 2027 release dates and events, with a focus on expanding its niche card game market.
Hasbro's stock price has seen a significant increase, with a 20%+ rise in just days, and the company's guidance for 2026 has been raised, with total revenue expected to be up 5-7% in constant currency.

Generated by AI

Sentiment

Of the messages about HAS that take a side, what share is each?

	1 Day1D	1 Week1W	1 Month1M	1 Year1Y	50-Day MAclick to plot	200-Day MAclick to plot
Bullish	—	—	—	88.78% +80.96
Bearish	—	—	—	11.22% -80.96

Bullish· Feb 10

Hasbro's Q4 results exceeded expectations, with revenue growing 47.0 billion dollars (13.7% YoY) and net income turning positive at 3.22 billion dollars.
The company's Wizards of the Coast segment, driven by the success of Magic: The Gathering, saw an 86% increase in revenue, making it a key driver of growth.
Hasbro is expected to have its largest year ever in 2026, with a target adjusted operating margin of 24%-25% and adjusted EBITDA of 1.40-1.45 billion dollars.

Bearish· Jan 6

The company's Star Wars brand has yet to be profitable, and it has significant debt.
The Marvel brand has underperformed since the release of Avengers: Endgame, including the Guardians of the Galaxy franchise.
The company's partnerships with Lucasfilm and Pixar are also underperforming, and Disney's struggles are affecting its business.

Generated by AI

Topics

Of the messages about HAS that carry a topic, what share is each?

	1 Day1D	1 Week1W	1 Month1M	1 Year1Y
Controversies	—	—	100%	0.15%
Earnings	—	—	0%	33.74%
Macro	—	—	0%	48.54%
Analysts	—	—	0%	15.72%
Announcements	—	—	0%	1.3%
Technical Analysis	—	—	0%	0.56%

Earnings· May 21

Hasbro reported Q1 2026 earnings with a 36% year-over-year revenue increase, driven by Magic: The Gathering's success, which generated $469.6 million in revenue.
Magic: The Gathering's operating profit exceeded that of Hasbro's entire company, with the segment's strong performance attributed to the success of Lorwyn Eclipsed and Secrets of Strixhaven.
Hasbro's reliance on Magic: The Gathering for profits has led to speculation that the company may incorporate its other dying IPs into the Magic franchise, citing its success as a lucrative opportunity.

Analysts· May 21

Hasbro's Magic the Gathering is a key contributor to the company's revenue, with some analysts suggesting that Magic's success is crucial to Hasbro's financial performance.
Analysts at BNP Paribas and Wells Fargo have adjusted their target prices for Hasbro's stock, with BNP Paribas lowering it to $115 and Wells Fargo lowering it to $92.
Some analysts, such as those at Bank of America and Citi, maintain a "Buy" rating for Hasbro, while others, like DA Davidson, maintain a "Neutral" rating.

Announcements· Jan 30

Hasbro (HAS) is being considered by Ryan Cohen as a potential acquisition target, meeting his criteria for a major consumer or retail industry company.
A shareholder lawsuit against Hasbro is citing concerns about the company's stewardship of the Magic: The Gathering (MTG) universe, with some players expressing dissatisfaction with recent product lines and business decisions.
GameStop (GME) may be interested in acquiring Hasbro, with some investors suggesting that spinning off the Wizards of the Coast (WOTC) division could be a way to raise funds for the acquisition.

Controversies· Apr 23

Hasbro is facing criticism from fans who feel the company is not listening to their needs and is instead prioritizing profits over customer satisfaction.
The company's decision to seek out and destroy profitable parts of its business has been seen as a major misstep, with some fans calling for a change in leadership.
Hasbro's recent struggles, including the sale of its D&D movie production company, have been attributed to the company's "woke" agenda and failure to engage with its core customer base.

Macro· May 21

Hasbro's business strategy may be limiting product supply to create hype and drive sales, particularly for in-universe items.
The company's approach appears to be focused on meeting their bottom line, with some users perceiving it as "devious" and manipulative.
This strategy may be contributing to the high demand and scalping of Hasbro products, potentially benefiting third-party sellers more than the company itself.

Technical Analysis· Jul 23

* The 5-year chart for HAS shows a double bottom breakout in a strong, long-term uptrend.
* The stock has a 50% retrace off the close, with a setup that has a good chance of winning, but requires proper risk and patience sizing.
* HAS is trending and waiting for a 105 base to form, then a target of 110, but low volume in the pm session may not hold the ascent for long.

Generated by AI

Community

Of the messages about HAS, what share comes from each group?

	1 Day1D	1 Week1W	1 Month1M	1 Year1Y	50-Day MAclick to plot	200-Day MAclick to plot
Regulars	—	—	0%	2.98%
Newcomers	—	—	100%	97.02%

Regulars· Feb 10

Hasbro reported strong Q4 2025 earnings, with adjusted EPS of $1.51, revenue of $1.45B, and net income of $197.7M, driven by strong Wizards performance and cost discipline.
Hasbro's stock price soared 7.5% following the earnings release, while Mattel's stock price dropped nearly 13% after hours.
Hasbro's Magic: The Gathering revenue more than doubled year-over-year in Q4, reaching $502M, and contributed to the company's 14% FY growth, driven by hit tie-ins and strong performance of the Wizards segment.

Newcomers· Jul 21

New investors are considering Hasbro's potential for long-term growth, with some arguing that buying and holding Magic: The Gathering (MtG) cards could increase in value over time.
Many newcomers are concerned about the company's ability to sustain growth due to market saturation, with some believing that releasing too many new sets of MtG cards is burning out the customer base.
Others are taking a more optimistic view, citing the potential for Hasbro's video game business to save the company, and some are even speculating about a possible spin-off of the company's assets.

Generated by AI

Hasbro

Social

Jul 21

Bullish· Feb 10

Bearish· Jan 6

Earnings· May 21

Analysts· May 21

Announcements· Jan 30

Controversies· Apr 23

Macro· May 21

Technical Analysis· Jul 23

Regulars· Feb 10

Newcomers· Jul 21

Hasbro (HAS) Exceeds Market Returns: Some Facts to Consider

Is Hasbro Stock Underperforming the S&P 500?

Hasbro (HAS) Partners To Develop Playocity In Jeddah

Hasbro (HAS) Registers a Bigger Fall Than the Market: Important Facts to Note

D.H.S. Takes Down Post Depicting Sikh Trucker and Optimus Prime

Hasbro Inc. stock underperforms Thursday when compared to competitors despite daily gains

Also Discussed

Hasbro, Inc.

Company Information

Location

Hasbro (HAS) Exceeds Market Returns: Some Facts to Consider

Is Hasbro Stock Underperforming the S&P 500?

Hasbro (HAS) Partners To Develop Playocity In Jeddah

Hasbro (HAS) Registers a Bigger Fall Than the Market: Important Facts to Note

D.H.S. Takes Down Post Depicting Sikh Trucker and Optimus Prime

Hasbro Inc. stock underperforms Thursday when compared to competitors despite daily gains

Also Discussed

Social

Jul 21

Bullish· Feb 10

Bearish· Jan 6

Earnings· May 21

Analysts· May 21

Announcements· Jan 30

Controversies· Apr 23

Macro· May 21

Technical Analysis· Jul 23

Regulars· Feb 10

Newcomers· Jul 21