Purple Innovation

Purple Innovation Inc. Class A Common Stock represents ownership in Purple Innovation Inc., a comfort technology company focused on sleep and home products. Purple Innovation designs, manufactures, and sells mattresses, pillows, cushions, bed bases, sheets, mattress protectors, blankets, and duvets, serving customers in the United States and international markets. The company is known for products built around its proprietary comfort technology, which is used across its mattress and bedding lines, as well as select seating and support products. Purple Innovation sells through direct-to-consumer e-commerce channels, company showrooms, retail partners, and third-party online retailers, giving it a broad presence in the consumer home furnishings market. Headquartered in Lehi, Utah, Purple Innovation Inc. Class A Common Stock reflects a business centered on branded sleep and comfort solutions for everyday home use.