Rocky Brands

Rocky Brands, Inc. is a footwear and apparel company that designs, manufactures, and markets durable products for work, outdoor, western, military, and lifestyle use. Its portfolio includes well-known brands such as Rocky, Georgia Boot, Durango, The Original Muck Boot Company, XTRATUF, Lehigh, Ranger, and licensed Michelin footwear, giving it a broad presence across consumer and professional markets. The company serves a wide range of customers through wholesale, retail, and contract manufacturing channels, with products sold to retailers, online shoppers, and specialized end users such as military and safety-focused buyers. Rocky Brands emphasizes functional footwear and apparel built for demanding environments, including work sites, outdoor activities, and service-oriented applications. Headquartered in Nelsonville, Ohio, Rocky Brands plays an established role in the branded footwear market through its mix of heritage brands and multi-channel distribution.