Xcel Brands

Xcel Brands, Inc. is a media and consumer products company that develops, licenses, markets, and sells branded apparel, footwear, accessories, jewelry, home goods, and other consumer products. Xcel Brands, Inc. manages a portfolio of lifestyle brands that includes names such as Halston, Judith Ripka, C Wonder, Isaac Mizrahi, Longaberger, and Lori Goldstein, using a mix of design, merchandising, and brand-management services. The company works across wholesale, direct-to-consumer, e-commerce, live-stream shopping, and social commerce channels, combining product development with modern retail engagement. It also collaborates with designers, celebrities, and media personalities to expand brand reach across fashion and home categories. Headquartered in New York, Xcel Brands, Inc. plays a niche role in the consumer products market as a brand incubator and licensing platform focused on lifestyle merchandising and omnichannel distribution.